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Influencer Marketing Quotes of the Week

“Before social even existed, marketers and PR pros were building long-term relationships with influencers based on the exchange of different forms of value. There are a few types of value that...

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Ian Greenleigh: Five ways to change your “relationship status” with influencers

Five ways to change your “relationship status” with influencers The topic of influencers usually focuses on tools more than strategies. Klout, for instance, is not a strategy, it’s a tool that tends to...

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